Business Owners

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Organic SEO vs. PPC- The Basics

By | April 14th, 2015|Business Owners, Client Resources, Industry Insight, SEO|

The Basics Have you wanted to boost traffic to your website but didn’t know where to start? There are many factors in search engine optimization (SEO) and it can be an overwhelming process to learn. Focus on the basics, pay-per-click (ppc) and organic rankings. Which approach is better for your website? PPC Pay-per-click (PPC) is [...]

Top Five Influences to Drive SEO Success

By | April 8th, 2015|Business Owners, Client Resources, SEO|

Search Engine Optimization is the art of making your website easily accessible to your targeted audience. Search engines such as Google, Bing, and Yahoo!, communicate with your site using algorithms based on importance and relevance to the search inquiry. There are various ways these engines communicate with your site such as popular keywords, linking to [...]

4 Mistakes On Your Website Driving People AWAY

By | April 2nd, 2015|Business Owners, SEO, Web Design|

The business website is more or less a 'business card' for search engine marketing nowadays. You (or an experienced web designer) can do practically anything with a web page. That doesn't mean you should do 'practically anything,' though. Web design is easy enough for most people to pick up and do. The hard part is [...]

14 Ways For You To Increase Your Online Marketing in 2015

By | March 24th, 2015|Business Owners, SEO|

The first quarter of 2015 is behind us and many are still scratching their heads with what to do this year to increase their marketing presence online.  Some are looking for SEO companies, while some are wanting to do their own content marketing. The highest priority in internet marketing is to identify increased revenue (ROI) [...]

Build Relationships With Your Brand Through Content

By | March 18th, 2015|Business Owners, SEO|

I was recently featured in the Arizona Republic for a column I wrote relating to trust inside a workplace. What is interesting about the article, is the instant credibility I got.  It wasn't a lighting rod of education that made me smarter, more aware or was the trust factor of having quality content.  Many [...]