Client Resources

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What Are Ranking Factors For Your SEO Campaign

By | May 13th, 2015|Business Owners, Client Resources, SEO|

Search engine optimization (SEO) has several factors that influence rankings within search results. But have you ever wondered how search engines determine content’s relevancy? What makes a page more important to search engines? Search engines are your personal concierges of the Internet. When you make a search, the search engines dig through billions of pages [...]

What You Need to Know About Crawling and Indexing

By | April 23rd, 2015|Business Owners, Client Resources, SEO|

What is Crawling and Indexing? The main purpose of your website is to give your consumer information about your product or service. But without the use of crawling and indexing, your website information would be irrelevant to search engines. These concepts work by collecting all the information from your site, crawling, and then storing the [...]

Organic SEO vs. PPC- The Basics

By | April 14th, 2015|Business Owners, Client Resources, Industry Insight, SEO|

The Basics Have you wanted to boost traffic to your website but didn’t know where to start? There are many factors in search engine optimization (SEO) and it can be an overwhelming process to learn. Focus on the basics, pay-per-click (ppc) and organic rankings. Which approach is better for your website? PPC Pay-per-click (PPC) is [...]

Top Five Influences to Drive SEO Success

By | April 8th, 2015|Business Owners, Client Resources, SEO|

Search Engine Optimization is the art of making your website easily accessible to your targeted audience. Search engines such as Google, Bing, and Yahoo!, communicate with your site using algorithms based on importance and relevance to the search inquiry. There are various ways these engines communicate with your site such as popular keywords, linking to [...]